403
FULL BRAND ASSEMBLY
PROBLEM
Creating a new brand from the ground up is no small feat. 403, a sportswear brand focused on personal growth and athletic performance, needed a comprehensive approach to branding, from concept to execution. The challenge was to develop a brand identity that resonates with athletes who believe in the power of everyday progress.

SOLUTION
As our first full-scale branding project, we are crafting 403 with a holistic approach—covering everything from brand identity and design to the digital ecosystem. 403 embodies the spirit of constant improvement, where every step matters. Our team is developing a bold visual identity, high-performance apparel, and a seamless online experience to inspire and support athletes on their journey to greatness. Still in development, 403 promises to blend style, function, and motivation into a brand that pushes boundaries.